How should leadership typically fill gaps in their team? Making this decision relies heavily on where the team’s gaps are located, the company’s current needs and budget, and industry.

Provide a marketing skills gap analysis to uncover the strengths and weaknesses of the marketing team and discover potential areas for improvement in the company.

Marketing Industry/TrendsSetup - marketing matchmakersMay 14, 2019marketing team, Agency 101, agency-client relationship, marketing continuing educationComment

Marketers Toolbox - Guru

Guru is a management tool that helps teams stay informed, productive, and organized. Any marketing team looking to streamline communication processes and align strategy could benefit from this tool.

#MarketersToolboxSetup - marketing matchmakersJuly 6, 2018#MT - Productivity, #MT - Marketing, #MT - Sales Enablement, #MT - Collaboration, sales reps, marketing analytics, analytics, communication, team, marketing team, team communication, management, marketing management, team managementComment

Marketers Toolbox - Atomized

Atomized is a marketing software platform for brand and agency teams that manages, organizes, and shares marketing content and campaigns…

#MarketersToolboxSetup - marketing matchmakersMay 25, 2018content marketing, content, content calendar, content schedule, scheduling, marketing calendar, marketing team, productivity, productivity tools, #MT - ProductivityComment

Perfect Interview Questions to Fill Empty Marketing Roles

Hiring a new candidate for a marketing role can be challenging. Sourcing qualified candidates and then assessing both their capabilities and compatibility with the team can be difficult. It is imperative to ask the right questions to ensure that the person is the best fit.

Setup™ provides essential questions hiring leaders need to ask when hiring a new marketing candidate.

How to Innovate, Map, and Execute Marketing Ideas

Marketing Industry/TrendsMadeline EvansSeptember 12, 2017remarkable ideas, idea creation, managing, managing success, selling ideas, marketing team, marketing brief, marketing continuing education, innovationComment

How to form the Perfect Team from the Masterminds behind Google, Pixar, Apple, and Tesla

The founders from Google, Tesla, Apple, and Pixar walk into a bar...what do they all have in common? Successful companies, yes, but, more importantly, fantastic teams.

Forming a cohesive team seems simple enough, yet, why do companies struggle to maintain employees and effective strategies? There is no question companies like Google, Pixar, Apple, and Tesla have reached momentous success in their industries. How did they do it?

Marketing ResourcesSetup - marketing matchmakersJuly 18, 2017marketing team, marketing industry, marketing department, structured innovation, New Years, intern, gaps, marketing continuing educationComment

Marketers Toolbox: MeetEdgar

#MarketersToolboxSetup - marketing matchmakersDecember 9, 2016marketerstoolbox, #marketerstoolbox, #socialmediatools, #socialmedia, marketing team, evergreencontent, Marketers Toolbox, #MT - Social Media, #MT - MarketingComment

Can Anyone be a Marketer?

The truth? There is no “typical” background for marketing. While some believe the foundation of great marketing is creativity, the reality is that creativity without strategy can be useless. The most successful marketers have a personality profile with a healthy balance of left-brained and right-brained thinking.

Marketing Industry/TrendsSetup - marketing matchmakersSeptember 27, 2016personality profile, marketing campaign, character trait, marketer personality traits, marketing strategy, great deal, marketing team, digital marketer, can anyone be a marketer?, skills needed to prepare for a career in marketing, typical background for marketing, superlative marketer, creativity without strategy, successful marketers, left-brained, right-brained, backgrounds of modern CMO's, accidental marketers, superb marketer, Mary Beech, Kate Spade, personality traits that every marketer should have, personality traits that make a good marketer, leo burnett, eliminate departmental segregation, guy kawasaki, wall street journal, average tenure of a cmo, marketing continuing education, brian solis, emotional intelligence, marketer personality trait, marketing decision, delivering complex concepts and data, nate silver, charles darwin, collaborative nature, collaboration, marketing department, bridge communication gaps within the company, marketing industry, desired skill set in marketing, SPARKsouth, sparksouth, career paths, popular, importance of marketing, marketing roles, job seeker content, Job filler content, recruitment, intern, hierarchyComment

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