Developing an Omnichannel Marketing Strategy Infographic

As a marketer, it is extremely important to develop an omnichannel marketing strategy. 85% of retailers say omnichannel is a top priority, which means your competitors are beginning, or have already built their strategy. This type of strategy focuses on a brand’s presence across channels during the consumer buying process and how to make this a seamless, consistent experience...

Marketing TrendsAgencySparksMarch 22, 2018omni-channel marketing, omnichannel marketing, cross channels, channel, omnichannel strategy, marketing strategyComment

How to Use Data to Run Successful Marketing Campaigns Infographic

What's one of the best and most effective ways to run a marketing campaign? Using company and customer data correctly is definitely one way! It’s essential that customers get sent the right messages in ways that are easily translatable to them. These messages can be tested for quality at a much higher rate with marketing automation.

Marketing TrendsAgencySparksApril 13, 2017marketing automation, marketing strategy, kpi, key performance indicators, data, data driven marketing strategyComment

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