What’s the Deal with Amazon Prime Day Deals?

Just like most events in 2020, this year’s Prime Day looks a little different. What normally is the ecommerce holiday of the summer, Amazon Prime Day is now taking place on October 13th and 14th, right before the holiday shopping season.

The veiled threat of a lethal virus has changed consumer purchasing behaviors drastically, leading to a surge of ecommerce use and an unwillingness to shop indoors.

Marketing Industry/TrendsSetup - marketing matchmakersOctober 13, 2020Amazon, Prime Day, ecommerce, consumer preferenceComment

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