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For Agencies - 1



Marketing agencies struggle to win new clients.

AgencySparks is a matchmaker connecting agencies with the right opportunities.

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For Agencies - 1



Marketing agencies struggle to win new clients.

AgencySparks is a matchmaker connecting agencies with the right opportunities.

 
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"AgencySparks put our agency through a rigorous vetting process that uncovered insights about our core competencies. Since then, they have been introducing us to top brands that need precisely what we offer, which has resulted in several new clients!"

Moira Vetter, CEO, Modo Modo Agency

 

AgencySparks is like a dating service for brands and marketing agencies.

Most marketing agencies spend more time chasing RFPs (requests for proposals) and referrals from existing clients instead of proactively outreaching to prospective clients. AgencySparks focuses on making introductions to senior-level marketers on behalf of our agency partners (our clients), which can lead to new business opportunities. 

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For Agencies


 

 

We make connections that drive business.

Getting connected with the right kinds of clients and the right kinds of opportunities is no easy task. For the cost of what it would take to hire a junior employee out of college, we make connections to big brands that drive business.

 

For Agencies


 

 

We make connections that drive business.

Getting connected with the right kinds of clients and the right kinds of opportunities is no easy task. For the cost of what it would take to hire a junior employee out of college, we make connections to big brands that drive business.

 

 
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"AgencySparks helped us connect with a broad spectrum of great brands that were in need of our services. The Marketing Readiness Report™ was a wonderful process that delivered good insight about how we are perceived and how we were valued by our clients."

VICKY JONES | CEO, BRAND FEVER (now Phase 3)

 

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Agency Vetting Process

What it is: Our vetting process, also known as the Marketing Readiness Report™, is an in-depth evaluation of current agency services, staff, clients, marketing tools, competitive landscape, and prospects. 

Why it's useful: The final report enables the AgencySparks team to represent the agency offerings and team properly, but it also serves as a guide for the agency’s marketing activities and ultimately, success. The inputs include interviews with clients (current, past, and lost in a pitch) and staff. The outputs include an extensive presentation and report that outlines feedback from clients and staff; agency strengths, weaknesses, opportunities, and threats; a competitive review; and recommended advice/next steps.


SUSTAINABLE PIPELINE PROCESS™

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What it is: The Sustainable Pipeline Process™ leverages deep understanding of content, marketing technology tools and processes, long-standing relationships with brand marketers, and old-fashioned hard work, to uncover new business opportunities for agencies that are part of the AgencySparks network. 

Why it's useful: For the same annual cost of a junior employee you would hire straight out of college, AgencySparks makes introductions to big name brands with relevant opportunities for your agency.

 

Pitch consulting

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What it is: Agencies often need help with more than just an introduction to potential prospects. AgencySparks offers business development training and pitch preparation/consulting to help our partner agencies win new business.

Why it's useful: Agencies often have an inflated sense of confidence when it comes to closing new business. Our extensive experience bridging the gaps in the agency-client relationship makes us uniquely equipped to help your agency improve your close rate.