The evolution of social media has defined generations. Just like older generations grew up knowing the same references from Ed Sullivan, Johnny Carson, or Cheers - Millennials and Generation Z are quoting references from vines and memes, and now, TikTok to one another.
Over the past few months, social media’s importance has grown and has even taken a different tone in 2020.
Read MoreBuffer and Sprout Social are social media marketing and management platforms. It is important to evaluate a company’s goals and strategy before selecting a tool to manage social media efforts. This post compares the pricing, features, and user friendliness - giving a brief analysis and recommendation to marketers.
Read MoreCrello is a free tool for marketers to create customized and exciting animated content for social media...
Read MoreIn the digital age, people rely on social media as a source of news, connection, and content sharing. Social media is not just for the consumer. Businesses have joined the playing field to take advantage of the wide popularity and low barrier of entry.
Not all types of social media are a perfect fit for every business and sometimes a company should not be represented on every platform. Some businesses should not be represented on social at all. Every company is different.
Read MoreLooking to improve your brand’s social media efforts? Market and manage better with tools like AgoraPulse or Sprout Social. Which is better? AgencySparks compares the features of and provides resources for both social media marketing tools to help assist you in your decision.
Read MoreAgoraPulse is a social media management tool that helps marketers plan, organize, and analyze content more efficiently.
There's no real "blueprint" for brands to handle the onslaught of attention that a viral post, game, product, or piece of content garners…but here are some tips and real-life example of brands who somehow managed to crack the code and gain traction.
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