Your RFP process became much more efficient when you did your homework, didn’t it?

The finalist agency selection process may include a presentation or a printed proposal, but the primary goal is to simulate your “marriage” (working relationship.)

Here are a few RFP templates you can customize and use to more efficiently finalize your search: 

Simple RFP template

Detailed RFP guide for digital marketers

Here are a few good blog posts on the topic:

http://www.experiencetheblog.com/2009/02/why-agency-rfirfp-process-is-contrary.html

http://adage.com/article/small-agency-diary/write-effective-rfp/111279/

http://www.forbes.com/sites/avidan/2014/02/19/why-the-rfp-is-a-waste-of-time/

Comment

AgencySparks ignites meaningful connections for marketers that help drive business. Contact us for introductions. To receive content updates from AgencySparks, click here to subscribe!